Consumer Guides and Gold Standards of Professional Practice

Get access to NAOSA’s exclusive Consumer Guides that cover 12 industries and assist you in making an informed decision before making a purchase.

NAOSA Consumer Guides

Navigating the modern marketplace can be a daunting task. With so many products, services, and brands vying for your attention, it’s crucial to know who you can trust and which practices you should insist on. At NAOSA, we understand these challenges, and that’s why we’ve created the NAOSA Consumer Guides.

Authored by industry experts, our guides aim to simplify complex industries and provide you with the knowledge you need to make informed purchasing decisions. Within these guides, we highlight the NAOSA Gold Standards of Professional Practice™ – specific business practices that consumers should demand from professionals in various industries. These NAOSA gold standards, have been mutually agreed upon by industry experts, NAOSA members, and our leadership. By reviewing these guides and insisting on these standards, you can navigate the marketplace confidently and avoid falling prey to scams or misleading advertising.

Whether you’re in search of a new home, seeking legal guidance, or exploring financial options, we hope that our Consumer Guides empower you to make the right choices. Trust in the NAOSA Consumer Guides and the NAOSA Gold Standards of Professional Practice™ to navigate the marketplace with clarity and peace of mind.

Be Sure to Review All the NAOSA Guides Before Making a Purchase

Simply click on the industry to access the Consumer Guide

Auto and Home Insurance Owners

Home Care & Assistance

Home Improvement/ Home Repair

Insurance & Investments

Legal Professionals

Long-Term Care Insurance

Medicare Supplement & Medicare Advantage Insurance

Moving Companies

Real Estate

Reverse Mortgage

Senior Living Communities

Senior Living Brokers/Consultants

The NAOSA Guarantee

NAOSA requires members to act in utmost good faith when working with clients. Members must agree to act in a fiduciary manner in a way that the member reasonably believes to be in the best interest of the client. In addition to compliance with all federal and state regulations, each professional member of the National Association of Senior Advocates must also follow and act in accordance with the NAOSA Consumer Guides published herein.  Members who are found not in compliance with these standards will be censured, with membership subject to revocation.


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What Our Members Say

An independent organization like NAOSA is really needed. It’s so hard to find the right information these days and even harder to find businesses and professionals who I know I can trust. Thank you NAOSA!

    Retired CPA
    Retired CPA

    Lakeland, Florida

    The NAOSA consumer guides are great. Clear explanations, without all the complex language, is extremely important in helping me make the right decision.


      Potomac, Maryland

      NAOSA has brought me tremendous value when networking with like-minded professionals, it has really helped me stand out from the crowd. I highly recommend it.

        NAOSA Member
        NAOSA Member

        Austin, Texas

        In a world filled with mistrust and spin, honesty and integrity offer a tremendous opportunity for professionals and businesses who do business the right way.

          Anthony L. Cinotti
          Anthony L. Cinotti

          Founder of National Association of Senior Advocates

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